SEARCH ENGINE OPTIMIZATION With our Developfix Marketing Agency
Search engine optimization is a method that improves the quality and quantity of the audience reaching the website from search engines. It could increase brand awareness and track the target customer with trust. All of this is possible.
planning & strategy of SEO
Some minimum techniques you must follow for on-page and Off-page SEO. It will help boost your rank in search engines.
- On-page SEO
- Off-page SEO
On-Page SEO for Website
You will first decide about On-page SEO. On-page SEO involves Optimizing your website, both content and technical speed.
Quality content
Create quality content with target-related keywords. Should your content be predominant when you think about better SEO results for your website? Not only create unique content but also publish unique content with target-related keywords. If you want to get more and more visitors to your website, create a keyword analysis before you start writing. Use the main keyword once in the first 150 words.
Include Keyword in your Website URL
Include your target-related keywords in your website URL. It will help search engines and website visitors understand the website's content. Always use a URL that is as short as possible. (push your keywords from the left side of your URL)
Title and Meta Description
Use the target keyword on your title tags(H1, H2, or H3) and the meta description. The title should be about 60 characters in length. The meta description should be at most 150 characters as well. Optimize your Meta descriptions. Meta description defines your page title. Meta description: brief your website's title and short page descriptions. That description shows up in the search engine.
Image optimization
Rename your image name with target-related keywords. It's optimizing the images for your website.
Internal and External Linking
Internal linking is the procedure of hyperlinking. It is one page to another page on the same website. It ensures that the search crawlers can find the other pages on your website. Add an external link to your website page. Adding links to your website page lets you make a canel to another relevant website with a different domain.
About Off-Page SEO
So long as we know about On-page SEO. Now we know about getting Off-page SEO. Off-page is another way to get a good position on Google or another search engine's resources page. Off-page SEO is a technique by which you can earn your website's trust from Google or search engines. It helps to increase the domain authority and page authority of your website. Google gets all this loyalty from backlinks, encouraging branded searches, increasing engagement, and sharing on social media.
Short About Backlink
Many of us think that Off-page SEO means only backlinks, but off-page SEO is not limited to backlinks. You can compare the Off-page with the backbone of SEO. When a link to your website is linked to other websites, a value of your website will be created by Google or another search engine. This backlink will help search engines and users gain trust. The belief that your website gains through backlinks helps to give a ranking on search engines.
Webequals helps you with many Off-Page SEO tricks and tips. So, the most extensively used Off-Page SEO constituents are:
- Backlink
- DoFollow
- follow
- Anchor text
- Link Juice